About

I've never just been a designer.

I'm Connor Carter — a creative director, brand builder, and founder based in Atlanta, GA. For the past eight years I've been obsessed with the same question: what makes people feel something about a brand?

I've answered it by building specialty coffee companies in Istanbul, designing physical spaces that people make part of their daily ritual, directing photo and video shoots, building websites, and growing organic communities from zero.

I think the best creative work happens when strategy and execution aren't separated — when the person who defined the brand vision is the same one deciding what the chair in the corner should look like. That's how I work.

Based in

Atlanta, GA

Experience

8 years

Open to

CD opportunities

Experience

Not a straight line — but every step was intentional.

2025 – Present

Founder & Creative Director — Trinity Solutions

Founded a done-for-you AI automation and brand consultancy serving small businesses in the trades and service industries. Responsible for all brand development, client-facing creative strategy, website design, and go-to-market positioning.

Feb 2023 – Jan 2026

Creative Director & Co-Owner — Homestead Coffee Company

Co-founded and scaled a specialty coffee brand from a single location to three cafés across two cities (Istanbul + Antalya). Led brand identity, space design, photo direction, digital, and wholesale — growing to 8K+ organic followers and 15+ wholesale accounts with zero ad spend.

Jan 2021 – Jan 2023

Audio Video Technician & Project Lead — Inspired Excellence

Led 20+ commercial and event-based AV installations from planning through execution, managing teams of 3–8 technicians across corporate, hospitality, and event environments.

Jan 2019 – Dec 2020

Head Barista / Bar Manager — Good Kitchen + Market

Led daily bar and beverage operations serving 100+ guests per day. Developed drink menus, coffee programs, and seasonal specials. Managed inventory, vendor relationships, and beverage cost controls.

Jan 2016 – Jan 2019

Project Manager — Alpha Air Balance Company

Managed multiple concurrent commercial HVAC Test and Balance projects, coordinating with engineers, mechanical contractors, and site supervisors across 5–10 active job sites.

Want the full picture? Download my resume for a complete look at experience, skills, and education.

View Resume →

What I Bring

End-to-end, no handoffs.

Brand systems

I build identities that scale — from single cafés to multi-location businesses — without losing the specific feeling that made them worth building.

Guest experience thinking

I design for how people feel at every touchpoint — in-store, digital, and everything in between.

End-to-end execution